the last, and shortest, entry

I don’t think anyone on the planet gets more excited than me when a company adds a new flavour of something to their existing line of products. There is no greater day for me than when a new flavour of Coke, candy, Tim Horton’s donut, Blizzard, etc, is discovered. The problem is that more often than not, these get taken away from me.

I’ve lost so many good food items over the years. I would give just about anything for one more bag of mint crisp M&M’s, or just one more mint chocolate donut. I sometimes dream of a world where I can buy Pepsi Blue, only to wake up crushed, knowing this is a world I will never again be a part of.

I really think adding more flavours to a brand line is a great move on a companies’ part. Chances are they already have a large fan base that are loyal to their products, which means they already have a built in audience when they release a new flavour. If you’re loyal to Coke, then I’m guessing you’re going to be interested in their new flavour. Also it keeps your line of products fresh and interesting and gives people motivation to stick by you because you're constantly offering them something different. There’s really almost no risk involved. If they like your new flavour great, if not, I highly doubt they’re going to completely abandon you since they still like the old ones. Plus by that point you’ve made a good chunk of money and can move on.

Sadly you don’t seem to get a whole lot of new flavours for things anymore. No more Vanilla Cokes or Pepsi Clear or white chocolate Kit Kat Chunky. It’s really too bad and I think companies should really be doing this a lot more often. People enjoy it, until they find themselves on the street begging strangers for just one fix of Smokey Red BBQ Doritos.